Everything can change tomorrow – Can you adapt?

Linda LaitalaBusiness, Employees, Management, Marketing, SalesLeave a Comment

John Nese’s business was going broke.  His family-owned grocery store was being eaten alive by big chain stores.  So, when a woman called looking for a unique mint soda, he saw an opportunity.  Today John’s store, Galco, sells every imaginable kind of soda from around the world.  Business is good. John Nese was able to adapt, here are other examples:  

Make People Talk About You

Linda LaitalaBusiness, Marketing, SalesLeave a Comment

I walked into a purchasing manager’s office and noticed his wall was peppered with quotes on blue postcards.  There were quotes about quality, pricing and appreciation. I asked about them and he enthusiastically explained that a supplier sends a quote-card every month as a thank you for doing business with them.  He even pointed out his favorite.   

Mess Makers and Fixers

Linda LaitalaBusiness, Management, Marketing, SalesLeave a Comment

It became clear as I listened to the conversation around the table: there are two kinds of people in the world – the mess-makers and the mess-fixers. Mess makers come in all shapes and sizes; their intentions may or may not be good.  Some know they are manipulative, but others don’t have a clue.   

Multiplication by Subtraction

Linda LaitalaBusiness, Employees, Management, Marketing, SalesLeave a Comment

It could happen to you.  A crucial member of your staff leaves.  You have a decision to make.  Do you replace or not? A company owner I recently talked to was faced with that complicated  decision.  Replacing the employee would have been the logical choice; it would have filled out the team and made customers feel better.  It would have

Are You Lucky or Are You Good?

Linda LaitalaBusiness, Employees, Management, Marketing, SalesLeave a Comment

  Dean Johnson, owner of Arcon Construction Company was my first boss when I moved to Mora.  The year I joined Arcon, he treated all the employees and spouses to a week on South Padre Island, to celebrate their best year ever.  I listened as Dean described growing his highway-heavy construction business from nothing to sales of over $30 million

Do You Have The Guts To Be Candid?

Linda LaitalaBusiness, Employees, Management, SalesLeave a Comment

Linda here. I am often struck by comments people make when they miss an opportunity to speak up. “That man pushed right in front of me without even an ‘Excuse me’.  I wish I’d have told him how long I’ve been waiting.” “She knows I don’t like to reprimand people, so she pushes the rules a hair past the limit