Build Your Wings On The Way Down

Linda LaitalaBusiness, Leadership, Management, SalesLeave a Comment

This past year has provided lessons in resilience and risk. What used to be once-in-a-hundred-year events (a pandemic, record setting hurricanes, floods, and wildfires) are hitting us from every direction more often. This is an important time to assess and prepare for whatever large-scale catastrophes lie ahead. 

The Lies We Tell Ourselves

Linda LaitalaBusiness, Leadership, Management, Marketing, SalesLeave a Comment

Every organization needs radical honesty. The leaders who run them juggle innumerable demands, take massive action and push their limits every day. Being responsible for keeping a business solvent, people employed AND healthy is more challenging than ever. We often think it means we need to put on a show of strength, keeping our own struggles and insecurities to ourselves. But

Are You Determined Enough?

Linda LaitalaBusiness, Marketing, SalesLeave a Comment

In 1995, Kevin Plank, a 22-year-old University of Maryland athlete, was tired of always needing to change out of his sweat-soaked t-shirts.  He noticed his compression shorts always stayed dry.  This sparked an idea. 

What Key Drivers Do You Watch?

Linda LaitalaBusiness, Management, SalesLeave a Comment

Understanding key drivers and how to identify them is critical at any time, but even more so in today’s topsy-turvy business environment. A key business driver is an indicator that has a major impact on the performance of your specific business.  The secret to success is identifying essential ones that: