When I picked up my car after an oil change, I was delighted to find it had been thoroughly cleaned inside and out. What a thoughtful touch!
(Thank you, Tinker & Larson!)

We recently hired a contractor to paint several rooms in our house. Despite a busy schedule packed with work, family commitments, and even elk hunting, he showed up on time, delivered excellent work, and finished as promised.
(Thank you, Brad Rowland!)

Time was tight when I needed my tires rotated, but the local tire shop had me in and out in less than 20 minutes. Their efficiency and reliability never fail to impress me. (Thank you, Glen’s Tire!)

At a recent roundtable meeting, our breakfasts were delayed due to an unexpected rush of customers. To make up for the wait, the server gave us a 50% discount on our meals, a thoughtful gesture that turned the experience around.
(Thank you, Holiday Inn & Suites in St. Cloud!)

These businesses understand the secret to success: creating memorable customer experiences.

The Power of Excellent Customer Service

While companies often focus more on acquiring new customers and refining their products, it’s worth noting that 70% of buying experiences are driven by how customers feel they are being treated (HubSpot).

Every interaction shapes your customers’ perception of your business. From the smallest gestures to the largest efforts, by going the extra mile, you build loyalty and enhance your reputation for exceptional service.

Make It a Habit

Customer satisfaction isn’t a one-time effort. Consistently providing exceptional service requires that you and every member of your staff commit to delighting customers every day.

What can you do today to pleasantly surprise your customers?

The road is easier together,

Linda Laitala, President
Raven Performance Group